Nikita Bhargava is an independent designer who specialises in brand strategy and design.
She lives and works in New Delhi, India.
CV
Nikita Bhargava is an independent designer who specialises in brand strategy and design.
She lives and works in New Delhi, India.
CV
Studio Medium
While Studio Medium's design language is recognisable, the brand lacked a cohesive communication strategy. A system centred around a strong brand idea was developed to bring clarity, consistency and intentionality across communications.
COMING SOON
Amrit Bhawan
The redesign of the Amrit Bhawan website translates the property's warm and design-forward character into a digital experience through carefully designed layouts and imagery.
COMING SOON
Amrit Bhawan
The compendium for Amrit Bhawan was designed as an editorial-style publication which captures the property’s history, philosophy and approach to hospitality, while remaining an easy to use resource for guests.
COMING SOON
Shanti
The redesign of Shanti website uses a minimal, imagery-forward approach to showcase the brand’s contemporary interpretation of Banarasi textiles.
COMING SOON
Haridwar Heritage Weekend
The identity for Haridwar Heritage Weekend draws inspiration from the Ganges river that flows through and defines the city.
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Naashta
Naashta’s identity uses the idea of the home recipe book to create a flexible system inspired by local food culture, memory and everyday rituals.
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Cocoa & Jasmine
Cocoa & Jasmine lacked a cohesive identity across its varied cultural projects. A flexible, modular system anchored by a bold wordmark was designed to bring coherence, recognition and adaptability across print and digital.
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Raw Mango
Worked on concept development, visual identities and execution for Raw Mango collection campaigns at Squadron 14.
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Squadron 14
Led the redesign of Squadron 14's portfolio website, creating a minimal and structured digital system that reflects the studio's multidisciplinary practice.
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